Andaz Hotels
Dubai | London
Campaign | Film | Photography | Social
Andaz approached us to create a campaign that would build on its bold global platform, "Be Like No One’s Watching." Inspired by the brand’s celebration of individuality, confidence, and fearless self-expression, we developed "Ruffle Some Feathers", a vibrant, locally relevant concept that captures the essence of Andaz: bold, vibrant, and unapologetically individual.
Inspired by the flamboyant beauty of birds, alongside the vibrant colours and bold designs of Andaz, the concept celebrates the brand’s essence of individuality and freedom. Unique and captivating personalities transform to become their own birds of paradise and reflect the spaces, embracing the Andaz attitude, where being bold is second nature.
Step into a world where the extraordinary becomes your everyday, where individuality, freedom, and bold self expression are celebrated. Embrace transformation, be vibrant, and attract attention - 'Ruffle Some Feathers' and let your true colours take flight...
Finding personalities who truly embody the Andaz brand was essential. Capturing their transformations and behind-the-scenes moments brought their stories to life in a fun and engaging way.
Filmmaker and Talent Scout, Pirlanta Toubba is a driving force in UAE’s creative scene. Passionate about “Nurturing New Wings’, Pirlanta is dedicated to mentoring emerging artists in the music industry.
‘Soar In Style’ with Ethan Leyland, a fashion designer rising like a phoenix and stepping into a bold new chapter in his personal journey.
Saud G
Dolly Pawton & Family
Embrace ‘Wings Of Change’ with Saud, Emirati hip-hop rapper, who blends Arabic and Western influences to redefine rhythms in the region.
‘Flaunt Your Feathers’ with Dolly Pawton and family, who are all about creating their own space, living large, and defying the norms!
Pirlanta Toubba
Ethan Leyland
